
BRAZEN SHINES AN EMOTIONAL SPOTLIGHT ON FAMILY KITCHEN MOMENTS FOR MAGNET

Idea
Magnet Kitchens challenged Brazen to build strong emotional connections with parents by showing the reality of family life
– mess, tantrums and all!



Impact
videos
created by Brazen Live featuring digital influencers’ family kitchen memories
microsite
where their best family kitchen memories were converted into sharable social media graphics
trend boards and retargeted social media ads were used to convert leads into sales