Brazen has masterminded many award-winning campaigns for beauty, health, personal care and well-being clients over the years.
From working with top influencers to promote the UK’s leading eye laser surgery retailer, Optical Express, to ‘breaking the internet’ for Wilko’s own-brand mascara, we’ve got a wealth of experience in winning over the nation’s hearts, minds and purses when it comes to all things beauty.
Other highlights include making a Channel 4 TV documentary (‘Boobs, Bums and Botox’!) for cosmetic surgery giant, Transform, creating an online ‘Baldness Calculator’ for Alpecin, launching Silentnight’s ‘PocketZing’ probiotic mattress and proving that Nicky Clarke’s hair straighteners are better than GHD’s.
We’ve got a little black book full of beauty journalists, leading bloggers and influencers who we talk to on a daily basis. Creatively, Brazen always goes the extra mile and pushes all the beauty boundaries to secure maximum column inches for our clients.
Key PR activity for our health and beauty clients includes: consumer PR, product launches, case studies, strategic brand strategy, brand revitalisation, media relations, news generation, research, blogger relations, online PR, social networking, online marketing, video creation, celebrity endorsements and ambassador programmes, sampling, third-party promotions, trade presentations, NPD, company profiling, issues management and more.
Our health, beauty and personal care clients past and present include: