Making La Redoute Influential
Insight
Consumers increasingly trust real people over polished brand ads, making authentic creator content one of the most effective ways to drive both awareness and consideration.
Idea
We developed an always-on influencer programme showcasing La Redoute’s fashion and home collections through social-first storytelling.
Alongside paid and gifted partnerships, we secured full content rights, enabling La Redoute to amplify high-performing assets across its own channels and maximise ROI.
Impact
54
Content pieces from influencers
1.2m
Reach
40k
Engagement