How we created the world’s first bubble hotel room to get people talking about laterooms.com online

Make it happen   Raise brand awareness of hotel booking site LateRooms.com with a disruptive campaign to increase brand chatter online

What we did   Conceived and commissioned a unique transparent Bubble Hotel Room, installing it in the heart of Bath

Screen time   60+ news items inc The Sun, Telegraph and Daily Mail, 71m reach, 28% increase in online mentions and increase in Facebook engagement by 713%