Getting Social for MuscleTech

Challenge & Solution

We’re the Social Media partner for global sports nutrition brand Muscle Tech, driving its digital marketing strategy for the UK & Europe.

Brazen’s Social & Content team manages Facebook and Instagram for the sports nutrition brand for the UK & Europe, enlisting international influencers from the UK and Germany to drive content and engagement.

Collaborate closely with the legal team to ensure that product benefits are communicated in the correct way and ensure we’re compliant with sports nutrition marketing. Reversed the decline in followers on Facebook after just two months of working together and  driving increasing reach on both channels.

 

Results & ROI

  • 120k reach/ month
  • 500 clicks to Amazon /week
  • Strong ER of 6% on Instagram