Hails & Fails – December 10th 2021
It’s beginning to look a lot like Christmas and this week’s PR campaigns have all plugged into that fizz-filled festive spirit for some fantastic coverage – from festive classics to fry ups!
KFC has given us some St Nick style nightwear, knitwear firm British Christmas Jumpers has made a huge Christmas jumper for a dinosaur and Brazen client Foodhub revealed our festive fry-up favourites. It was not the best of weeks for Prime Minister Boris Johnson however, after it emerged his staff allegedly enjoyed a No10 Downing Street Christmas shindig while the nation was locked down last December.
HAILS
KFC Launches crispy Christmas Pyjamas
Fried chicken enthusiasts can now look as festive as they feel after the chicken maestro launched a range of limited-edition festive pyjamas.
The PJs feature a merry gravy boat monogram pattern in the chicken shop’s signature red, with white piping on the sleeves and collars.
The red cotton pyjamas are retailing at £39.99 and they were created to celebrate the return of the KFC Gravy Burger Box meal. Finger Lickin’ good coverage as a result.
T.rex gets Christmas jumper
A huge Christmas jumper has been created for the T-Rex at London’s Natural History Museum.
The animatronic T.rex is wearing the festive pullover, which has been made by a family-run firm in Leicester.
Great coverage for knitwear firm British Christmas Jumpers, which has previously produced sweaters for Ed Sheeran and the Houses of Parliament among others.
This new design was the company’s biggest job yet and took staff 100 hours to complete.
Bacon sizzles in favourite seasonal fry-up
Bacon is top of the list when it comes to Britain’s festive fry up favourites.
The sizzling streaks of pork are the must-have essential on the British breakfast plate, according to a study by Brazen client and leading take away food delivery app, Foodhub.
Over half of Brits polled (55%) crowned bacon as the best item on a fry up, with eggs closely following behind (54%) and sausage coming in third (43%).
The story has won a sizzling 93 seasonal media hits this week!
FAILS
Is Boris on the Christmas Naughty Step?
It’s been a terrible week for PM Boris Johnson after allegations that his staff had a Christmas shindig at No10 Downing Street while the rest of the UK was forced to lockdown and cancel Christmas plans last year.
Even Ant & Dec have weighed in on the scandal and mocked the under-fire PM for the alleged party cover-up.
There’s already been one major resignation in the fall-out and more column inches than a grandiose Roman temple. The only question left to answer…will Boris survive the avalanche of criticism?
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