Sainsbury’s gave away free food from its new healthy food range to overnight shift workers at its new drive-through store in London this week.
The site is called The Flourish Fuelling Station and, if successful, could be rolled out further to offer hot food options during unsociable hours.
The drive-through is based at Sainsbury’s in London Colney and is part of the supermarket’s efforts to find a way to help overnight shift workers have access to “hot and healthy” meals, following research that shows 79% of night shift workers said they had “unhealthy eating patterns” due to overnight working.
Disruptive and problem-solving – no wonder it’s had such a positive press reception.