Victoria Beckham has launched a concierge service that means customers can try on items from her collection from the comfort of their own homes.
The Spice Girl turned designer has launched her own Style Concierge service, which allows customers to order pieces to try on before they purchase. These are delivered to their home during a one-hour appointment slot, all for just £15, with no pressure to buy.
Although the pieces will be delivered in a van, the brand insists that the service is carbon neutral, and for every appointment booked a tree is planted.
As you’d expect, the story has made headlines right across the spectrum of media, from fashion bibles to celeb weeklies and news dailies.